Armani Exchange

Armani Exchange is a famous Italian brand with a worldwide reputation. It is an offshoot of the parent brand “Giorgio Armani” and is very popular. His philosophy is three criteria: elegance, comfort and nothing superfluous.

Armani Exchange is a subsidiary of Giorgio Armani Fashion House. This is the youth branch of the world empire Armani. Its history dates back to 1991, however, over the 26 years of its existence, the brand managed to become popular and desirable.

At first it was just a new collection with the same name, intended for a youth audience of 18 to 28 years. It had bright colors and unusual prints. The collection, which accent became luxury, classics and individuality, created a real sensation. Therefore, the couturier decides to open a new sub-brand after Emporio Armani, who had a resounding success.

Armani brings fresh notes, originality and premium style to the classics. The company's success is due to the multifaceted talent of the founder of the brand, Giorgio Armani. This podium clothes, adapted to the inhabitants of the metropolis. To create this brand, the designer was inspired by the culture of street chic, dance music, freedom and style of ordinary people.

Talent Giorgio Armani touched not only clothes. Armani Exchange produces a stylish youth line of shoes, glasses, accessories and jewelry. The brand is designed for the mass consumer, but the quality of any product has a high level of performance.

Giorgio Armani tried to have everything in the line to make a fashionable bow. The brand is designed for residents of the metropolis who do not want to keep up with the fashion trends of today. This is the choice of those who know a lot about the quality and unsurpassed style of the famous Italian.

Couturier allows everyone to join the world of beauty. These are stylish youth clothes, fashionable shoes, topical accessories (caps, baseball caps, bags, backpacks, watches and glasses), which make any set spectacular and flawless.

Armani youth clothing collections are distinguished by their beauty, convenience and comfort. They are divided into male and female lines. Products are made from high-quality natural textiles, which meets international quality standards and has hygienic properties. The company itself is not engaged in the production of materials: it orders all the necessary raw materials from suppliers who specialize exclusively in the production of textiles for Armani.

Youth collections consist of eclectic clothes combining strict classics and provocative sexuality. In each line the talented hand of a great designer is traced; aristocratic, powerful energy, magnetism and bright temperament are inherent in the products.It is a relaxed style combined under one label from Milan, London, New York and Tokyo.

The basis of the youth line is casual wear. These are t-shirts with prints, shirts, blouses, skirts, dresses, trousers, jeans, sweatshirts, sweatshirts, sweaters, hoodies, shorts, long sleeves, raincoats and denim jackets, sweatshirts, home furnishings and leisure items.

Most of the collections are performed in Armani’s favorite shades: classic white, black, gray, beige, and burgundy tones. In part, this explains the popularity of models: the classic exists out of time, these shades are always relevant. Often collections are diluted with products in red, blue, smoky blue, olive, carrot and cream tones. Most products are performed in the same tone without a pattern.

Shoes from "Armani" is represented by a wide range of products. These are classic pumps, ballet flats, sandals, high heels, moccasins, boots, sneakers and sneakers. The color scheme adheres to the favorite colors of Armani, and the form is very diverse. These are elegant shoes with a thin stiletto with a narrow nose, made of combination leather, suede moccasins on a flat sole, classic sandals with low heels, laconic sneakers, made with minimal decor. No matter how different the design of models is, simple or elegant, there is nothing superfluous in Armani shoes.

Denim espadrilles blend harmoniously into any urban set of modern fashionista. Models of lace fabric on a textile lining are very light, they will provide the feet with maximum comfort and air access. Flat sole is ideal for active natures and those who spend a lot of time on their feet. Elegant shoes with an average heel are simply created for dynamic girls: a classic and zero decor is what you need in the fast pace of modern life.

The versatility of talent, Giorgio Armani is amazing. The brand is designed for the middle class of society, but the quality, components and design of accessories remain premium. Bags are the main indicator of status and sophisticated taste, a worthy conclusion to a luxurious onion.

This accessory is the dream of every woman. Made of lacquer, embossed and matte natural leather in favorite shades of couturier, they harmoniously fit most wardrobe items. Summer models are made from vintage denim, textile, perforated leather and knitted fabric. In addition to the classics, powder and coral shades were added to the palette of colors. The bags of the brand are distinguished by a concise cut and minimal design: they are a boon for a classic set or a daring casual.

Armani headgear designed specifically for the youth brand. These are the stylish and impudent models, often executed without decor. The focus of each product is the material, excellent fit and brand name. The main palette consists mainly of dark shades (black, gray, marsh). Often, models are made with contrasting inserts of up to three different shades in one product.

Very interesting models with a print. It can be colors with letters, made in the style of minimalism, combined accessories from plain textiles and stripes, with a logo or an abstract motif.A subbrand differs from other Armani branches in that it is more concise and universal: it fits almost any wardrobe clothes. Caps and baseball caps A | X are combined with jeans, shirts, t-shirts, tops, shorts, pants and other things.

Stylish additions of an image from the Fashionable house will not leave indifferent any woman of fashion.

The youth brand watches look premium; they have a leather strap with the brand logo. On the reverse side is the model of the clock The design of the dial itself is unique and at the same time low-key. A designer can show style and peculiarity without resorting to screaming elements. Even the presence of small rhinestones does not interrupt the integrity of the composition, but emphasizes a special status. Models may not have numbers, and instead of the number 12 is often the logo A | X.

Brand points are always at the peak of popularity. They are harmoniously combined with any clothes, they are chosen by many celebrities. Numerous reviews on the Internet say about the unsurpassed quality of accessories: they are worked up to millimeters, have a thematic form. The favorites of the season are “aviators”, “butterflies” and traditional “cat's eyes”.

A feature of the size of the company is the orientation of products on average height. They will “more than measure” for undersized women. This also applies to small sizes. In Italy, adopted its own label. It is different from European. Choosing this or that model, you need to focus on a special measurement table.

The Armani Exchange trademark receives a lot of rave reviews. Clothing brand successfully fits into the dynamics of the modern metropolis, it is stylish and fashionable. Accessories emphasize the delicate taste of the owner. Brand products look expensive and worn long enough. Bags companies choose for reliability, practicality, capacity, although it is noted that some models do not adjust the length of the handle.