Modern fashionistas often find it difficult to navigate a huge list of offers of bright European brands. And in order to create a unique harmonious and complete image, sometimes you have to spend a lot of time selecting items of wardrobe that are combined with each other. But among the many brands there are manufacturers offering a wide selection of ready-made options that can satisfy the most sophisticated taste. One of them is the fashion house BCBG Max Azria.
History of creation
The founder of the famous brand BCBG Max Azria, a talented designer Max Azria, who conquered the world markets of high fashion, was born in Tunis in 1949. When he was a teenager, his family emigrated to Paris. In the romantic atmosphere of French life, Max decided to become a fashion designer. In 1970, after six years of persistently studying all the intricacies of the modeling business, Azriah presented to the public his first collection of women's clothing. But he did not manage to break through to the top of the fashionable Olympus, then nine years later, in 1981, he moved to permanent residence in California.
In the states, the future couturier organized the production - he bought jeans, altered them and offered them to buyers as European fashion. Soon, he opened a whole network of small shops, beloved by the Americans proposed style with a French twist. In the late eighties, Max got acquainted with his future wife, an emigrant from Russia, with whom they later founded the fashion house BCBG.
In 1989, the designer created the first line of clothing under a new trademark, positioning it as a European brand. Thanks to such a competent marketing move, the brand created by him very quickly became popular in the USA. Inspired by the success of the American public, the designer actively creates collections for women, including beautiful evening dresses, elegant suits, pants and shoes.
The accessories needed for creating a complete image are also not ignored: bags, hats, gloves, scarves, belts, glasses and even jewelry, so that any lady can dress up from the designer from head to toe.
Main collections
The brand offers its customers a wide range of models of the full range of colors with a harmonious combination of shades and midtones. In the latest collections of the master you will find many classic versions of models of monochrome combination with a predominance of one basic color, as well as bright extravagant dresses playing with helmets.
To date, there are several main collection lines - an exquisite female theme, a strict masculine and liberated youth. Each direction has its own unique style.
Lovely ladies will be able to satisfy every whim - from cocktail and evening dresses, to chic wedding dresses - everything that a talented couturier creates is impeccable and elegant.
The sexy and seductive BCBGeneration, which conquered the public in 2008 and is still very popular with women of different ages, today is under the auspices of Max Azria's daughter. Fashion designer's wife, Lyubov Azriya, in one of her 2017 collections, presented an experiment with garment-oriented items in the gym, offering sportswear to customers using more expensive elastic fabrics, thereby turning the banal sports style into a kind of bohemian aesthetics.
Of course, one of the trademark's victories was the launch of the Size Plus clothing line for plump women, dispelling the myth that high fashion is the prerogative of slim models.Thus, BCBG Max Azria won the hearts of ordinary American women thoroughly and for a long time, and then the world public who wants to dress stylishly and with taste. After the release of the first Plus Size collection, it was sold out at lightning speed and has since remained at the peak of popularity all over the world.
Creating a spectacular image
In order to create a truly elegant and unique image, when choosing stylish delusional clothing, it is necessary to focus primarily on the parameters of your figure. It should be visually, with the help of more vivid details, to emphasize the advantages bestowed on you by nature, thereby leaving the problematic places invisible.
If you like to play on contrasts, then clothes of lighter tones with dark or bright accessories will look more harmonious. The main rule is not to combine clothes with different patterns, and at the same time use a combination of warm and cold colors - it will break the harmony of the image you create.
The simplest and at the same time winning option is a combination of things of the same color, differing only in tonality. You should not lose sight of the texture of the material, it is much better if the main thing of your attire is made of more dense matter, whereas additional items from lighter air fabrics.
The one who prefers black color can pick up to it objects and accessories of any other shade., well, if you can not make a choice when choosing a wardrobe, use the golden rule, taking all the shades of gray as basic, since the classic gray color is combined with the basic color scheme.
Remember that observing the rules of combination of colors and textures, in your wardrobe, every woman can dress with taste. Be always beautiful and stylish with BCBG Max Azria trading house.