Even in early childhood, parents should tell the child that he is unique, to allow him to emphasize his individuality. It is worth starting with clothes. Domestic brand Cleverly will help you make the right choice when buying a school uniform, an outlet suit and even underwear.
From the history
The Cleverly brand is owned by Kidmark, the main concept of which is the production of stylish, practical, comfortable and affordable clothing for boys and girls. Russian designers wanted to give all schoolchildren the opportunity to look beautiful even in the form that the brand originally specialized in making. Later, the company expanded its range by adding kidswear for the off-season.
Over time, the brand began to work in various directions: from pajama suits and underwear to outerwear for children from 2 to 14 years.
Russian quality
“Cleverly” is a Russian brand of universal children's and teenage clothing, which guarantees the quality and durability of the goods produced. We are all familiar with the shapeless silhouette of school clothes, jackets, chilling movements, and uncomfortable blouses with high collars. Cleverly destroys this idea of form, relying on foreign trends and fashionable styles while creating their collections.
The domestic manufacturer produces excellent children's clothing of various categories. The trademark is developing a number of lines:
- children's casual wear;
- school uniform: blouses, dresses, trousers;
- formal clothes, weekend suits;
- home kits;
- pajamas, underwear;
- outerwear: coats, jackets.
Models created by domestic specialists are very popular in our country. Their main feature is the unusual design and neat cut that distinguishes Cleverly from competing manufacturers.
Range
School uniform
Manufacturers can perfectly adapt fashion trends to the official style of school uniforms. All collections are created taking into account not only fashion trends, but also convenience, practicality. The brand sets very strict requirements for the quality of the products: it must be functional, perfectly stitched and at the same time have a reasonable price. Attention is paid even to the details: each model is complemented by perfectly matched fittings.
The collections for boys are classic straight pants, suits, shirts.
Every thing is unique and elegant in its own way. Schoolgirls are offered dresses, sundresses, skirts, jackets. In this line you can buy, for example, a dark blue, gray or burgundy vest for a girl, as well as a plaid skirt that fits well on a child’s figure.
In addition, the brand is engaged in the production of school accessories: briefcases, bags, backpacks and belts.
In winter, a combination of summer school dress with a cardigan, thick warm tights and sweaters is possible. This will make it universal and will save you from unnecessary spending on the winter form. Thanks to its practicality and high thermal insulation, knitwear items are also well suited for frosty days. In addition, they are able to emphasize the merits of the maiden figure and hide her flaws.
Manufacturers themselves call the style of all collections “exquisite classics”. The main slogan of the company: “Classic in form. Fashion in detail.
Outerwear
The combination of English classic style and children's playfulness is unusually stylishly embodied in models of street clothes. Cleverly jackets and coats can boast heat-insulating properties, because they are made from natural wool. Due to the unique processing, even volumetric outerwear for the autumn-winter season has a rather small weight.The elegant silhouette of a coat or jacket is wonderfully combined with both the form and any everyday items.
Features
By the name of the brand, it can be assumed that it was named after the British athlete Tom Cleverley, but the company has nothing to do with it. Cleverly in translation means "talented", "skillfully made", which speaks of the professionalism of the manufacturer and the competent approach to the creation of clothing.
The production cycle of all collections lies on the shoulders of Russian craftsmen. Stylish design combines Western trends in children's fashion with strict requirements for school uniforms. Reasonable price and excellent landing cause great admiration of buyers.
The entire range is being tested: things try on children. Models are available in a wide dimensional grid, they take into account the characteristics of small consumers. The brand uses the services of famous textile factories. They use the latest equipment, exercise strict control over the production process. The hologram on the label of each item indicates that it has passed all the necessary checks and complies with the stated characteristics.
Absolutely all Cleverly clothing is certified according to the Russian GOST and is being tested to maintain sanitary and epidemiological standards. The main collections are clothes for spring-autumn for children up to 14 years old and school uniforms for teenagers up to 16 years old. It is worth noting that the corporate form is recognized not only in Russia, but also in many European countries. Perhaps, clothes from the Cleverly brand of a low price category are the best choice for pragmatic parents.
The Cleverley brand is a combination of availability and superior quality. With just a glance at the model, the quality of each element is felt. The Russian manufacturer adheres to the claim that beauty is in the details.
Reviews
Many parents put a positive assessment of the acquired things. Especially they emphasize practicality, quality and attractiveness of clothing.
Moreover, every year the demand for Cleverly clothes grows and the brand has more and more fans. This is a clear indicator of quality. Brand has managed to win the trust of adults and the love of schoolchildren. The most important thing that parents notice is that this clothing does not look strictly, dull and gray. She brings joy to their children. It is known that parents are happy when their children are happy.