Products from the French brand Lacoste are always a symbol of high quality, excellent taste, and an indicator of social status.
As for the shoes of this company, today stylish sneakers are gaining more and more popularity.
Features and benefits
The history of the brand Lacoste begins in 1917, when the Paris manufacturer John Lacoste sent his thirteen-year-old son to study in England.
Here, while studying in college, the future champion was invited to a tennis training session, and from that time the child literally “fell ill” with sports, setting a goal to become a winner on the court.
No one believed in the weak and thin René Lacoste, even including his coaches and his father. The first performance ended in defeat, but after a while the young man again went to the court and did what seemed impossible to everyone - he became a champion. He was, indeed, a man of great will and extraordinary working capacity.
At the age of 25, Rene was diagnosed with tuberculosis, which put an end to his sports career. But he managed to start life anew - he took place as a successful businessman. He began with the release of tennis shirts that bore his name. The proprietary product label has become the notorious crocodile.
There are several versions of the origin of this logo. Some believed that Lakost resembled this formidable animal as its belligerent stand. Others claimed that a suitcase had been made of crocodile skin, which Rene had once put at stake during one of the sporting fights.
Lacoste tennis shirts are fast becoming popular.
Then the entrepreneur develops a tennis "gun" - a device for throwing balls to train without a partner. Rene Lacoste was the first to use metal in the production of rackets (before they were wooden) and even received a patent for this product. Next, a brilliant inventor, he comes up with a vibration damper for rackets.
After 30 years, the brand already owns a large chain of stores both in France and abroad. The crocodile emblem is not only sports equipment but also eau de toilette, cars, yachts and other products.
Contrary to his poor health, Rene Lacoste lived to a ripe old age and died at 97 years old. Today, the brand is headed by designer Christoph Lemer - thanks to him the brand has become even brighter. By the way, the changes also affected the crocodile - from green it became silver-gray.
The Lacoste brand has always focused on a healthy lifestyle, and the brand pays a lot of attention to sports products. One of the successful areas - the production of sneakers.
Their advantage is a stylish design with distinctive French elegance.
Their advantages are elegant design and functional properties of shoes, they are subjected to strict quality control in full compliance with international standards.
Sneakers Lacoste, including the insole, made of breathable hypoallergenic textiles. The composition of the material includes wool. These products are very comfortable to wear.
Another advantage of them is water resistance: absolutely all models are impregnated with a special compound.
Models
If you look at specific models, then white sneakers from Lacoste are the perfect solution for those who appreciate comfort and at the same time follow fashion.
Such options are made in the urban style. Male and female youth models are suitable for everyday wear, as well as meet all the requirements of safety and efficiency when practicing various sports.
Convenient and practical option - French brand sneakers with Velcro. It is also the perfect solution for every day, combined with basic things.
If you are looking for sneakers for sports training, then the brand has models for each sport - cross-country, for fitness, yoga, tennis.
Special basketball shoes have a corresponding thick sole with a shock absorber in the heel area. Such models have a rough design and tight lacing, optimally fixing the foot.
Running options are similar to basketball ones, but they are lighter and not as aggressive.
Lacoste also has sneakers for football training. As a rule, these are low models with a raised and rubberized toe and spikes (on the contrary, training options in the gym are equipped with a flat sole).
Fitness models are distinguished by thin soles and protruding backs (to support balance), and are more like athletic shoes.
In addition, Lacoste sneakers vary in height: there are very low and higher options.
As for the material, the assortment of Lacoste sneakers includes models from genuine leather, suede or textile. Sports shoes can be chosen for any season: there are summer breathable options and warmed waterproof products for the winter period.
If we consider the color range of products, then in addition to the classic white sneakers, the combined models are also popular - green-yellow-brown, blue-white-red. And, of course, on each pair invariably emblazoned embroidered branded crocodile - on the side or on the backdrop.
The French brand is developing and children's line of sneakers. These are mainly Velcro models with a sturdy, thick sole.
How to distinguish a fake
To avoid becoming a victim of fraud, buying fake shoes instead of the original French sneakers, go for shopping only in proven shoe shops.
Lacoste necessarily provides a certificate of quality, as well as a guarantee on its products.
The main feature of the copy is a suspiciously low price. The real value of the product can be easily found on the official Lacoste website.
If it is an online store, then photos of fake products, as a rule, are of low quality or a snapshot of sneakers from the official website of the manufacturer.
You should be alerted by the following points: uneven lines, sticking out threads, traces of glue, hard material. The right sneaker for a fake model may not match the left one in size, design, etc. Try to bend the shoes a little in your hand: in the fakes, with this manipulation, the sole is often a little unstuck.
On the tag there is no specific information about the manufacturer, as well as the main characteristics of the model.
On a fake, a slight distortion of the brand name is possible, (for example, only one letter is missing or replaced: Lokoste or Lacost.
Lacoste sneakers are packed in a neat box with a minimalist design. Also the shoes are wrapped in paper with a traditional brand logo.
If the original French sneakers are discreetly concise design, then the fakes (as a rule, Chinese) are distinguished by additional unnecessary decorations.
Reviews
Owners of branded Lacoste sneakers appreciate them for their stylish design and excellent quality.
According to buyers, the things of this brand simply do not wear out. After several seasons of active wear, the sneakers are preserved in excellent condition: the skin does not deteriorate, there are no creases in the fold area. Without shoes, these shoes can be worn in the rain and in slushy weather.
Comfortable rubber outsole sport shoes. Although some models look cumbersome to someone, they are nevertheless very light. Sneakers are practical thanks to the compacted cape, which is not pressed through.
This footwear, really, is very convenient, there is a depreciation, legs do not sweat, insoles of excellent quality.
Many women like exactly the model with velcro: they look pretty and at the same time quickly put on.
Of course, children, as well as young girls, like branded crocodile decorating shoes. Cute looks model in gray with pink crocodiles on the sides.
Sneakers Lacoste, according to the assurances of their owners, are easy to maintain: they are simply washed with plain water, without adding special tools. A little pollution is easily erased with a damp cloth.
A small flaw in this regard was seen in the combined white models of leather and suede: if the skin washes easily, the suede fragments darken quickly and it is impossible to restore their color.
Also, some ladies notice that the inside of light-colored sneakers is slightly dyeing - it becomes darker. However, these disadvantages can be attributed to any white shoes.
Of course, some potential buyers are confused by the high price of branded French shoes. But with a good discount, many are ready to buy it.
