Bags of luxury of world designers are presented, as a rule, with classical options and in reserved color scale. Family company Furla breaks stereotypes. Furla produce luxury quality bags of bold shapes, colors, are not afraid to experiment with materials.
Features
The company Furla began its existence in the 30s of the last century as a family business, which was founded by Italian businessman A. Furlanetto. Over the long history of its existence, the company does not change its traditions: it remains a family business, produced exclusively in Italy from consistently high-quality materials.
Today, Furla is a global business with a wide network of branded stores. The active marketing policy of the brand does not make bags and accessories consumer goods. They invariably emphasize the personality, status and good taste of the owner. Furla products draw attention to themselves.
WITHFurla's caps and accessories complete the image of fashionistas, organically fitting into the fashion trends of each season. The features of Furla are their singularity and uniqueness. Some handicrafts represent an exclusive line.
When developing new collections, Italian designers take into account the trends of the new seasons.
The quality of the luxe level is supported by the use of high-quality natural leather in the manufacture, as well as bold non-typical materials (textiles, silicone, rubber).
Another feature of Furla design solutions are bright colors and unusual shapes in each new collection. Shades of colors range from translucent pearl-coated to deep saturated colors. The products of this brand combine a variety of textures, patterns, prints.
Not a feature, but rather a good tradition of the company is the consistently high quality and style of products, which is maintained for several seasons and pleases the owners.
Models from the new collection
Furla does not position its products by age categories of customers, which does not limit the choice of fans of this brand.
Models of the new collection:
- Capriccio;
- Candy;
- Piper;
- Fantasia;
- Stacy;
- Metropolis;
- Melody;
- Divide it.
Forms of new collections are refined and original at the same time. The models are made of genuine leather in classic colors and bold trend colors of the season (blue, pink, bright red).
Avant-garde models are made of silicone in the form of a chest of bright colors of the rainbow.
Comfortable for a dynamic image of urban life, Stacy models in the form of a keg or bucket can be worn on the shoulder or diagonally thanks to a long strap. Stacy is roomy and easily complemented by a beautician to match the bag.
The thoughtful design of the Fantasia bulk bags for a business image lies in the thick handles and the presence of a long handle for carrying the bag on the shoulder. Bright accessories, comfortable and high-quality lining or its absence, a variety of colors allows you to choose a model for any image. These women's bags are practical and versatile.
The most restrained and conservative of all models of the collection is Divide it. Made from expensive reptile leather, patent leather, suede, Divide it is luxury products. They are roomy, devoid of screaming elements in the design, deep departments perfectly accommodate documents and instant messengers.
The most popular model in the new collection is the transformer model with interchangeable covers of different colors. The My Playfurla model belongs to the Italian designer F. Fusii.To the main part of the bag, a cover with a fastener is attached to the buttons. The color of the main bag is neutral, and the lid is in 12 variants of contrasting colors.
Bags in which the strap is replaced with a chain add elegance and lightness to the image. This bag can be carried in the hand or on the shoulder. The chain is removable.
No collection can do without irreplaceable bags over the shoulder. Carrying bags over the shoulder is comfortable and practical. They are suitable for business style, and for walking, and for evening exits.
Very relevant in the new season backpacks. Thanks to design ideas, backpacks are suitable not only for sporty style, but also for everyday, businesslike.
Dimensions
Depending on the things that need to be carried in the bag should be selected and size. Brand collections have all the range of sizes:
- small;
- medium;
- big ones.
The capacity of the bag also depends on the design of the product: soft bags of different sizes, bags on the frame, with stiffening ribs, in the form of a chest, clutch, etc. Large bags must also be chosen selectively. Oversized bags with elongated handles are suitable for both wearing instant messengers, laptops, things for fitness, etc. Large bags with deep sections will protect business documents from jams.
Oversized bags are equipped with additional buttons that allow you to adjust the volume.
Material
It is the variety of materials used that brought the brand popularity.
In the 1970s, Furla released a collection that used not only natural leather, but also rubber and silicone. Transparent and translucent silicone bags, rubber, soft leather bag for everyday use brought success to the collection and glorified the family business for the whole world.
Now materials for production are diverse, although Furla retains the status of a manufacturer of luxury leather products.
Materials for the production of bags and accessories:
- morocco leather;
- reptile skin (crocodile, python);
- ostrich skin;
- skin of a young calf;
- fur;
- suede and split;
- textile;
- rubber;
- silicone;
- transparent and translucent plastic.
Designers skillfully and in an original way combine natural materials with artificial materials in some models, complementing their products with accessories, special types of textures and embossing. The hit of the latest collection are bags made entirely of fur.
Thus, the flight of design ideas, a variety of forms and materials can satisfy the needs of sophisticated buyers.
Colour
Furla designers are not afraid to experiment with shapes, materials, and colors.
The main collection is produced on a firmly established pattern in the uniform style of classic colors (black, white, red, brown, beige). But even classic colors are presented in a variety of shades:
- black onyx;
- sky blue;
- pink moonstone;
- beige sabbia;
- white petalite.
Experiments of designers are reflected in separate models of such color solutions:
- shades of semi-precious and precious stones (onyx, rhodonite, opal, ruby);
- all shades of red and pink (using purple sprays and various textures and embossments);
- natural shades of white and beige;
- contrasting color combinations in one model (this is especially characteristic of transformers with a removable lid);
- bold shades of blue (from dark blue to electric blue).
The juicy colors of exotic fruits, which add playfulness and rich colors to even a business image, are especially popular in the new collection.
Strict and restrained models are not deprived of their uniqueness due to the use of patterns and animalistic prints on classical material colors, combining classical colors in one model (black plus dark blue, white and bright red).
Cost of
The Furla brand positions itself as a manufacturer of high-quality luxury goods. The starting price in the online store from $ 100, taking into account discounts and promotional programs.
The price range varies from the size of the products:
- small bags and clutches - from 6000 rubles. up to 40,000 rubles;
- the price of medium-sized models starts from 11,800 rubles;
- big bags and shoppers start from 22,400 rubles;
- models through a shoulder begin with cost in 7000 rub.
These prices are indicative and may vary depending on the season and the marketing policy of the company. For various holidays (Mother's Day, the opening of fashion week, etc.), the company offers promotions and sales to its customers.
However, in pursuit of price, one should not forget about fakes of “luxury quality”, which would rather disappoint from this purchase than the expected result from the brand thing.
How to distinguish from fakes?
Features of original products:
- Furla products are represented in the official representative offices of the brand worldwide and in online stores;
- The quality of materials. High quality leather is pleasant to the touch, quickly warmed by the touch of a hand. Artificial materials used are environmentally friendly, odorless and pleasant to the touch;
- Ideally painted material of a product has no scuffs, stains, color is deep and saturated;
- Lining material and internal seams are neatly stitched and closed. In the inner lining there is a tag with a serial number and information about the manufacturer;
- Hidden pockets are fastened diagonally, but the outer pockets are rarely provided, so you should read the description of the model on the official website of the manufacturer;
- Branded accessories. Metal fittings must have the engraving of the company name clearly and without extra spaces, as well as engraving GENUINE LEATHER and MADE IN ITALY. Internal pocket zipper plastic in lining color;
- Cost The company's pricing policy is in a high price range, however, at the end of the season, Furla provide extensive sales promotions of old collections.
Reviews
There are a lot of reviews about the original products of the Furla company, but none are admirable. A dream bag, unsurpassed quality, an ideal gift for an expensive person - these are the first words of many buyers.
Furla models are out of age, they are chosen from female students to business persons. The main thing is to choose a model that will meet the needs.
Buyers mark the ideal materials of products. The skin is pleasant to the touch. The color of the original product is qualitative, it does not fade and does not paint the hands and things from moisture. Cheaper models are presented without lining, and the internal color of the skin is different from the outer.
Furla bags are very light due to the absence of excessive zippers and accessories. The interior is well organized thanks to its small internal open pockets. But with such light open-type bags it is worth being cautious in public transport.
Bulk bags are roomy enough. A4 documents are well placed.
The wide handles are securely attached with two internal seams. Wide handles are a continuation of the bag itself.
The bottom of the bag is equipped with metal legs that protect soft skin from wear.
Even at a discount, Furla bags are expensive, but the period of using them for more than three seasons, according to reviews of grateful customers.
Buyers consider internal buttons that are convenient and thoughtful, which reduce the external size of the bag and, if necessary, make it possible to increase it.
Unambiguous reviews about the unique style of products, which does not lose its relevance for several seasons, high quality and status. Bag Furla gives confidence to its owner, completes the image.
The disadvantages of Furla products include its popularity, which gives rise to a large number of fakes, as well as the high cost, even with the discount. But these are rather not disadvantages, but payment for the brand name, quality and comfort.